A frenetic growth since the industrial revolution has led to unsustainable ways of living, which are depleting and exhausting natural resources and ecosystems. 
The construction industry has surpassed the umbral of 40% of CO2 total emissions, leading this negative rank on a global scale. This fact should be enough to embrace new ways to build and sustain human environments, like new sustainable, regenerative and circular ways to seize these modern issues.
Our planet is a vulnerable system, human impact is unbalancing its natural cycles and processes. Its natural resources provide everything we need to sustain our lives and they should be managed properly, instead of wasting them we should be embracing and enhancing them.

A new architecture, a new lifestyle.

New augmented experiences between built and virtual environments are shaping a "New Architecture". These experiences will offer a new platform to develop new ways of living.

To deliver these experiences Cable is developing new architectural spaces and touch points capable of deliver enhanced ways of living.

From interior design to private and public environments, from mobility to Internet of Thing devices, Cable is using gamification concepts to enhance social and professional interactions in order to achieve new levels of development on every construction project, product or service Cable develops, offering solutions and delivering experiences driven by nature, technology and science.